Property headlines are full of buzzwords.
Hot markets. Slow markets. Booms. Busts.
But behind all the commentary, there is something far more consistent at work. Something that quietly drives movement in every property market, at every point in the cycle, regardless of interest rates, confidence or the latest headlines.
They are known as the Four Ds, and they are not trends. They are life events.
Death
When someone passes away, a property is often sold as part of the estate.
These are rarely rushed decisions, but they are usually unavoidable. Families want clarity, fairness and a smooth process at what is often a difficult and emotional time. Even in quieter markets, homes still change hands because life continues.
Divorce
Relationship breakdown is another major driver of property moves.
Sometimes this means selling a home and dividing equity. In other cases, one party buys the other out. Either way, the decision is driven by personal circumstance, not by confidence in the wider property market.
Debt
Financial pressure can also force action.
Rising household costs, changes in income or borrowing that no longer feels manageable can lead homeowners to reassess their situation. For some, selling becomes the most practical route to stability. These are measured decisions made to regain control, not panic moves.
Downsizing
Downsizing is the most proactive of the Four Ds.
Children leaving home, retirement plans or a desire for simpler living often prompt people to move. Downsizers are typically organised, realistic and motivated by lifestyle rather than trying to time the market perfectly.
Why the Four Ds matter
The reason these four life events are so important is simple. They exist in every market, at every price point and across the whole country.
They do not pause while people wait for the right moment. That is why property markets never truly stop. They simply change pace.
For homeowners, understanding the Four Ds helps explain why buyers and sellers are always active beneath the surface, even when the market feels quieter.
This is when accurate pricing, clear advice and calm decision making matter most.
Your move, your story
If you are thinking about moving for personal reasons rather than speculation, timing the market matters far less than choosing the right approach.
A quieter period can sometimes work in your favour, with fewer competitors and more focused buyers.
A good estate agent will understand the human story behind your move, not just the numbers on a spreadsheet.
If you would like to talk through your plans or simply get a clearer picture of your local market, our Thetford team is always happy to help.
Article by Andrew Overman | Partner | Location Location East

